In 1983, video was a brand new, challenging media. Artists from all over the world were dazzled by its fresh and yet unexplored possibilities. A sense of discovery marked the I Festival de Vídeo Brasil. The Festival took place at Museu da Imagem e do Som (Museum of Image and Sound), was sponsored by Fotoptica, and supported by Secretaria de Estado da Cultura de São Paulo (Secretary for Culture of the State of São Paulo). The competitive exhibition featured 35 videos, most of which were documentary films. The winner work, by theater director José Celso Martinez Correa, discussed the use of video by theatre and plastic artists. The Festival’s premier edition was groundbreaking, one of the first events in Brazil for the then-new media. The historic exhibition featured videos, performances, installations, and a trade show for new technology, including computers, teletext, and videogames. The overall feeling was one of criticism regarding the monopoly of non-cable TV, which did not recognize video as a new art form. Video was still searching for an output that would best suit the up and coming language.